Storylines

Peak performance

PR PB

Sport impacts so much of our lives. Participation improves both our physical and mental health. It creates connections and community. It represents the very best of who we are as people…and occasionally shows us at our very worst. Whether you’re into sport or not, the one thing we can all agree on is it’s the glue that keeps us all together.

More news, more media, more exposure

Celebrate your wins and explain your failures

When it comes to trust, corporations have a higher trust ranking internationally than NGOs, government and even media. Hence, it seems counterintuitive to want help from the media to amplify your messages. The reality is that although the media may have dropped in its trust ranking, most people still use media sources to get their news.

Social influencers and bloggers

Engage social influencers

Social influencers are playing an increasing role in Public Relations for retail brands. Some brands are finding as many as 50% of those who register on their media centres are social influencers.

FLEX YOUR PR MUSCLES

Extending the reach and power of your PR department

You work your PR department hard enough. Do you expect them to be at their best 24/7? Lookatmedia™ centre was designed to do much heavy lifting for your PR team and provide the media with secure access to 24/7/365-day news, stories, images, and videos.

2.2 B PEOPLE GLOBALLY STILL DON’T HAVE ACCESS TO SAFE DRINKING WATER

Are you getting enough exposure for your community outreach?

Your community outreach programs are not just important to the communities in which you operate; they also play a broader role in how you are perceived in public and by key decision-makers. Many resource companies don’t get the media exposure they deserve around these activities. Lookatmedia™ can help.

Driving destination shopping

Top 5 reasons to embrace the listicle

You don’t always have to be the lead in the media. Sometimes it’s OK (or even good) to share the limelight. Listicles are a great example of this.

Colorful display of sweaters on shelf in store

Bricks and media

Although your online sales are on the ascendancy, most of your sales still depend on your bricks and mortar presence. The media are still essential partners in reminding the public why they love visiting those stores.

UNBOXING THE LATEST

Unboxing your Lookatmedia™ centre

Who would have thought that unboxing videos and images would become a ‘thing’? Who could have imagined millions of views for content that captures the joy and surprise (and sometimes confusion) of what it’s like as a consumer of taking a product out and setting it up? Well, if you are excited by what comes in the box of your new large screen TV, then you’re going to love this!

Releasing the power of your collections

Reanimate your image libraries

Museums, galleries, and other cultural institutions have rich veins of original images and video collections underutilised. They are particularly undervalued in a media relations sense. Lookatmedia™ can breathe new life into these collections and media profiles.