News
Your Lookatmedia™ News mini home is designed to help journalists, media representatives and influencers access all of your latest news chronologically.
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The press release Isn’t dead, it just needed a smarter home
- Newsworthy
- 2 weeks ago
As newsrooms face tighter deadlines and shrinking teams, the traditional PR pitch often falls flat. But the story doesn’t end when a journalist skips the email. Increasingly, they’re finding stories through search, not just inboxes.
That’s where Lookatmedia™ steps in, a digital media center and content management platform that turns every press release into a long-term, discoverable asset.
- Newsworthy
- 2 weeks ago
CopyDeskAI™: Guided by journalists, not algorithms
- Newsworthy
- 2 months ago
CopyDeskAI™ is a new editorial support tool purpose-built for modern newsrooms. Developed in close collaboration with editors, producers, and reporters. It works alongside journalists to streamline story development, reduce routine workload, and maintain the high standards of professional reporting.
- Newsworthy
- 2 months ago
Established Branded Newsrooms' Image Crisis
- Newsworthy
- 7 months ago
A startling discovery has emerged: nearly all branded online newsrooms in the U.S. including those of the world’s most beloved brands and even the White House, fail to meet basic Media image management compliance standards. This includes missing or incorrect metadata for copyright and attribution, improper file sizes and formats, and inadequate visual resources for journalists.
- Newsworthy
- 7 months ago
Is the Media "Just Not Into You"?
- Newsworthy
- 7 months ago
Ever sent out a press release only to be met with… silence? If you’ve experienced this kind of media ghosting, you’re not alone. Many brands and PR professionals struggle to capture journalists’ attention in today’s crowded information landscape.
- Newsworthy
- 7 months ago
Could candidate newsrooms transform post-election comms?
- Newsworthy
- 8 months ago
Washington, D.C. – As trust in traditional media erodes and misinformation spreads, an innovative concept is emerging to address these post-election challenges: candidate-branded newsrooms. This model offers newly elected officials a way to communicate directly and transparently with their communities, bypassing media filters and providing a reliable information source.
- Newsworthy
- 8 months ago
Lookatmedia™ reinvents Newsrooms for maximum impact
- Newsworthy
- 8 months ago
Lookatmedia™ is transforming how organizations engage with the media through its advanced online newsrooms. By incorporating journalist registration, opt-in apps, and automatic Google News indexing, Lookatmedia™ provides a fresh alternative to traditional in-house newsrooms and outdated press release distribution. Aligning with the digital preferences of journalists, this approach enhances reach and engagement, outpacing conventional models.
- Newsworthy
- 8 months ago