Storylines
How to connect thought leaders with more podcast producers
- Health & Science
- 1 week ago
Thought leaders who hope to expand their influence and reach must find new and creative ways to stand out to producers of podcasts. A branded media center, especially one integrated with cutting-edge digital asset management (DAM) solutions, provides an essential platform to achieve this by making content more discoverable and compelling.
- Health & Science
- 1 week ago
Empowering positive co-opting in political messaging
- Government
- 1 week ago
Social media has become a battleground for political messaging. Movements, campaigns, and ideas are frequently co-opted, repurposed or reframed by individuals or groups to align with their own agendas. While this process can amplify important causes and broaden their reach, it also poses significant risks, including misrepresentation and dilution of original messages.
However, a new solution is emerging to address these challenges while harnessing the power of co-opting for positive impact: secure, media-compliant digital media centers.
- Government
- 1 week ago
NYC Newswire hyperlocal news goes global
- Newsworthy
- 1 week ago
NYC Newswire, a trusted source for hyperlocal news in New York City, has taken a bold step forward by adopting the cutting-edge media center technology platform from Lookatmedia™. With a reach of over 2.5 million New Yorkers, the move enables NYC Newswire to amplify its stories not only across New York City and state but to a global audience.
- Newsworthy
- 1 week ago
Established Branded Newsrooms' Image Crisis
- Newsworthy
- 1 month ago
A startling discovery has emerged: nearly all branded online newsrooms in the U.S. including those of the world’s most beloved brands and even the White House, fail to meet basic Media image management compliance standards. This includes missing or incorrect metadata for copyright and attribution, improper file sizes and formats, and inadequate visual resources for journalists.
- Newsworthy
- 1 month ago
How Lookatmedia™ help brands win more local Media coverage
- Corporate
- 1 month ago
In our fragmented media landscape, capturing local news coverage is more challenging, and more important than ever. Local journalists are stretched thin, and traditional media outlets are disappearing alarmingly. To bridge this gap, Lookatmedia™ offers branded newsrooms with built-in tools that empower brands to connect with local journalists more effectively.
- Corporate
- 1 month ago
Is the Media "Just Not Into You"?
- Newsworthy
- 1 month ago
Ever sent out a press release only to be met with… silence? If you’ve experienced this kind of media ghosting, you’re not alone. Many brands and PR professionals struggle to capture journalists’ attention in today’s crowded information landscape.
- Newsworthy
- 1 month ago
Could candidate newsrooms transform post-election comms?
- Newsworthy
- 2 months ago
Washington, D.C. – As trust in traditional media erodes and misinformation spreads, an innovative concept is emerging to address these post-election challenges: candidate-branded newsrooms. This model offers newly elected officials a way to communicate directly and transparently with their communities, bypassing media filters and providing a reliable information source.
- Newsworthy
- 2 months ago
From trailer to feature: Lookatmedia™ transforms press releases
- Corporate
- 2 months ago
Crafting a compelling press release is a critical first step in getting your message out. It’s often compared to a movie trailer,an enticing snapshot that gives journalists and the public just enough information to spark interest. But what if you could give your audience more than just a teaser? What if, instead of a mere glimpse, you could offer the full story, complete with rich content and dynamic engagement? That’s where Lookatmedia™ newsrooms come in, transforming traditional media pitching into an immersive, ongoing narrative.
- Corporate
- 2 months ago
Lookatmedia™ reinvents Newsrooms for maximum impact
- Newsworthy
- 2 months ago
Lookatmedia™ is transforming how organizations engage with the media through its advanced online newsrooms. By incorporating journalist registration, opt-in apps, and automatic Google News indexing, Lookatmedia™ provides a fresh alternative to traditional in-house newsrooms and outdated press release distribution. Aligning with the digital preferences of journalists, this approach enhances reach and engagement, outpacing conventional models.
- Newsworthy
- 2 months ago