2.2 B PEOPLE GLOBALLY STILL DON’T HAVE ACCESS TO SAFE DRINKING WATER
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When companies use countries' resources, they need to demonstrate that they provide something of value in return. Lookatmedia™ provides an opportunity to demonstrate how resource companies support the communities in which they work.
Your community outreach programs are not just important to the communities in which you operate; they also play a broader role in how you are perceived in public and by key decision-makers. Many resource companies don’t get the media exposure they deserve around these activities. Lookatmedia™ can help.
Demonstrate value beyond share prices
Whether you operate from a single site or multiple geographies, you are running community outreach programs. Often, you’re creating many programs and sponsorships with real-world benefits to communities. Lookatmedia™ is designed to help you increase media exposure around these good works by providing a hub of content intended for media consumption.
More is more
The more programs, the more sponsorship, the more community engagement, the more opportunities there are to create more storylines and illustrated stories on your new Lookatmedia™ centre, from news articles to storylines, backstories, and evergreen content. There’s even a section in Lookatmedia™ for you to promote the events you support. Build lots of illustrated media-friendly content and demonstrate to the media that there is more to your story.
Jalgaon, India - May 25, 2017 : Farmer harvesting bumper banana crop.
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A few bad actors have set the tone for the resources sector in the news. Promote the work that you do helping your communities and build trust in your brand.
Jalgaon, India - May 25, 2017 : Farmer harvesting bumper banana crop.
Getty Images/iStockphoto
A few bad actors have set the tone for the resources sector in the news. Promote the work that you do helping your communities and build trust in your brand.
From the very small to the very large
Once you’ve started adding your stories to your Lookatmedia™ centre, you can start building awareness. Using existing media contacts, media lists and your PR team, you can build awareness of your online media resources. Your Lookatmedia™ centre also allows for organic discovery, expanding your reach and target audiences, from the smallest local news providers to the largest international news sources.
Just what journalists want
If you were a journalist looking to write a story about your company, you’d want a resource like Lookatmedia™. Where else could you get secure 24/7/365-day access to all the stories, images, videos, information’s, facts and stats and FAQs you need to create the high-quality, accurate stories you want. Where else could you do deep dives and be inspired by well thought out newsworthy stories that make it easier to meet deadlines and editorial standards of quality and accuracy?
