Media Releases

PR event promotion
20 Oct - 20 Nov

PR event promotions

Whereas the purpose of PR events may vary, they all have the common goal of increasing awareness and positive exposure. Whereas social media is playing an increasingly important role in the exposure of these events, media coverage is still considered the most important goal.

Instant news and updates notifications

Need more direct ways to connect with journalists than email?

PR professionals will tell you that the most effective way to get journalists' attention is with a phone call or personalised email. But what if there was an easier, more direct way of connecting with journalists?

Battling a loss of faith

Building trust in Educational institutions

Educational institutions play a key role in shaping minds and the future of society and business. They pride themselves as a font of wisdom yet often undervalue media in shaping their futures.

EMPTY STADIUMS

Adapting faster to change

The 2020 Olympics was an example of how sports organisations have had to adapt quickly to fast-changing circumstances. For a start, they had to move the 2020 Olympics to 2021. Due to the pandemic they also had to wait until the very last minute to decide if they would allow spectators. The Olympics has been facing the same issues as many sporting organisations and teams the world over.

Bridging the information gap

Bridging the gap

The public witnesses major transport projects. They see much, but they understand little. This lack of knowledge creates opportunities for disinformation and mistrust. Why allow this to happen when you have a solution like Lookatmedia™?

Not all news is newsworthy

Separate news from noise

With the increasing interest in biotech updates from the media, it’s tempting to shoot out media releases on just about everything you do. That would be a mistake.

2.2 B PEOPLE GLOBALLY STILL DON’T HAVE ACCESS TO SAFE DRINKING WATER

Are you getting enough exposure for your community outreach?

Your community outreach programs are not just important to the communities in which you operate; they also play a broader role in how you are perceived in public and by key decision-makers. Many resource companies don’t get the media exposure they deserve around these activities. Lookatmedia™ can help.

Take charge of the public policy debate

Promoting public policy solutions through the media

Governments don’t need a consensus on public policy solutions to be successful. With every policy change, there will be winners and losers. The key to effective public policy changes is demonstrating that the changes are for the public good.

Women's Open

How to create a Media Kit in Lookatmedia™

Press releases can be helpful tools to get journalists attention, as can access to pre-approved libraries of images and video. Still, sometimes you want to supply an entire kit of information. How do you do this in Lookatmedia™?